MarketingVOX: The Voice of Online Marketing | MEDIA KIT

CBS Acquires CNET, Subsidiary Taken By Surprise

CBS has agreed to purchase CNET in an all-cash deal at 44 percent over CNET's current market value:...

Industry Buzz & Snippets: 5/18/08

Ad Networks and Analytics: Online video site OVGuide.com selected DoubleClick's Dart for Publishers to sell ad inventory on the...

Google Search Hits All-Time US High: 67.9%

Google accounted for 67.90 percent of US searches in the four weeks ended April 26 — up 4...

Racial Groups Consume Traditional Media Differently

Targeting advertising toward African Americans, Hispanics, Asians and Whites requires distinct media plans, because each group consumes traditional...

Comcast Acquires Social Address Book Plaxo

Cable company Comcast is purchasing Plaxo, a contact management site/social network, reports The Associated Press. Comcast will add Plaxo's...

Signs Point to Better, Stronger, Faster iPhone

Apple's new model of the iPhone, which will provide 3G access and faster data connection speeds, is imminent...

Turner Launches Contextual Advertising for TV

Turner Broadcasting (TBS) has launched TVinContext, which allows advertisers to make ad placements based on the content of...

Lou Reed Takes a Walk on the Sirius Side

lou-reed.jpg

Rock and Roll Hall of Famer Lou Reed is joining Sirius to host his own weekly radio show, beginning Saturday, May 17 at 6 pm, reports MediaBuyerPlanner.

Reed will co-host the show, Lou Reed’s New York Shuffle, with music producer Hal Willner, who recently collaborated with him on concert film Berlin. The show will play an diverse mix of music, from jazz to vintage rock, and everything in between, according to a release.

"I’ve always been a fan of eclectic radio, such as FM radio in the past when you could hear stations play widely divergent music, ranging from rock to country to jazz to opera. I loved the days when DJs who did their own programming set the bar high. I learned from these DJs and it’s a delight, with my friend Hal Willner, to do this type of radio today."

Reed said the show will try to cover the whole music spectrum.

email this · permanent link
Related topics: people, entertainment

Charter to Explore Behavioral Ad Delivery, Courtesy of NebuAd

Cable provider Charter Communications is preparing a foray into behavioral tracking for ad delivery, reports The New York...

Wealthy Women Flex Financial Muscles

Married wealthy women make almost two-thirds (64 percent) of a family's purchase decisions on average, according to a...

Carl Icahn Takes Yahoo's Matters into His Own Hands

Maverick investor Carl Icahn is preparing to mount a proxy bid for Yahoo, reports The Wall Street Journal....

craigslist Countersuit: eBay Stole Trade Secrets

craigslist filed a countersuit against eBay, challenging the latter’s allegations that craigslist discriminated against eBay as a shareholder,...

YouTube's 'Buzz Targeting' Sells Ad Space on Soon-to-Be Viral Videos

Google has introduced "Buzz Targeting" on YouTube, a new way to wring ad dollars from the video site. Buzz...

How-To: Launching and Monetizing a Facebook Application

Now that Facebook applications can be put on any website, the time is now to create an app,...

Most Gay-Friendly Brands: Bravo, Apple, Showtime, HBO, Absolut, Levi's

Bravo, Apple, Showtime, HBO, Absolut and Levi's are the gay-friendliest brands. In contrast, Wal-Mart, Dunkin' Donuts, Cracker Barrel, Exxon...

MARKETING JOBS